Entrepreneur,
technologist and blogger Matthew Haughey wrote a blog post on: How to talk to
the press. A short guide to what works and what doesn’t when talking to
reporters.
I think it
makes for an interesting read at the crossroads of new and traditional media: a
[...]
Now is a good time to get an RSS reader in case you still don’t have one or you are not happy with the one you have. (You can import your feeds from your current reader into the new one.)
FeedDemon, one of the most popular [...]
… is the title of a piece David Kirkpatrick recently wrote for Fortune. It’s worth a read. He explains why he thinks that MySpace "may be the template for the media company of the future" and provides a couple of interesting stats. For instance: MySpace registered 45 billion page views in July. In 2005, [...]
Jim Stengel, the global marketing officer of Procter & Gamble, commands the world’s largest ad budget: $ 6.7 bn. This is one of the guys controlling the lifelines of our industry. Just think of it: no media without ads, no media relations without media. Listen what he has to say on the changes in marketing [...]
I hardly couldn’t believe what I read over at Techcrunch: after only 60 days, Mattel’s new virtual world "Barbie Girls" hit the 3 m user mark! 50,000 new users are currently signing up per day!
With new spaces like this one popping up, I think we have to broaden our view and start [...]
Please take a couple of minutes to read the case study attached. The Texties in Copenhagen created an innovation blog for IBM in Denmark, a platform to facilitate a national discussion on how this country can be an important player in the global competition on innovation, with IBM being profiled as a driver of innovation [...]
Here is a selection of virtual world news I’m receiving weekly from the organizers of the Virtual Worlds Conference. Lots of interesting stuff in here, so I thought I’d share most of it this week. I simply copied and pasted. Unfortunately, hyperlinks won’t work, but the sources are mentioned, so you should be able to [...]

